Peloton
Website Design
Following on from the recent success of the Peloton brand development, Lemonade were again commissioned to translate the new brand identity online. Our task was to design key screens as a guide for Peloton's internal web development team to use as a base for bringing the new website to life.
Brand elements such as colour palettes, typography and photography were utilised to create a strong link back to Peloton's offline communications material. Custom graphic elements such as icons and buttons were also created to form the basis of the new website and to give Peloton a point of difference in the market.
This collaboration has resulted in a strong, consistent and cohesive translation of the Peloton brand online and works to position them as leaders in a highly competitive financial services market.
pelotonprivate.com
Services used
- Web Site Design / Development
- Art Direction
- General Graphic Design Development